Use the channels to interact with

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5. Mine Feedback Through Social Media Channels Social media has become the central hub for user activity, reviews, feedback, recommendations, and complaints. People love to speak out on social media about their experiences with the company, whether it was delightful or horrendous. If people speak about your website, product, or app on social media channels, you need to listen to them. It is like a treasure cove filled with customer feedback. Plus, it is all free. How to use social media channels to collect customer feedback: Monitor your social media channels to identify both frustrated and happy customers to understand their perspectives. Post about new features, upgrades, support services, etc., to get customers’ reactions about them.


Read the comments and replies to Sao Tome and Principe Email List get insights about customers’ experiences with your product. your customers via comments and replies. Do damage control by actively supporting customers who post their negative experiences. Run polls on social channels to collect feedback from your customers. Pro tip: You can use tools such as Google Alerts, Mention, Awario, and Yext to monitor when reviews are posted in various websites. 6. Offer Incentives Filling out surveys and leaving feedback takes time. Not all customers are willing to invest time and fill out the forms. So, is there a way to prompt the customers to leave feedback and increase the response rate? Incentives in exchange for customer feedback.





An effective way is to offer an incentive to the respondents. It can be a discount coupon, a free shipping offer, a personalized report based on the responses, a free ebook, a guide, etc. An incentive acts as a motivation for the customers to get something to provide valuable feedback to you. 7. Run Usability Tests Usability tests are conducted to test your website, product, or app’s functionality by observing real users while they interact with it. Usability tests help to reveal issues with UI and UX using a fresh pair of eyes. You can use various usability tests such as a 5-second test, First click test, After-Scenario Questionnaire or ASQ, session replays, etc.